WHEN CONDUCTING RESEARCH ON A PRODUCT OR SERVICE THERE ARE ALOT OF QUESTIONS TO BE ANSWERED, BUT HERE ARE SOME VITAL ONES THAT REALLY BEGIN TO GET THE PROJECT INFORMATION FLOW UNDERWAY.
- Who are the users/customers that will need this product or service?
- Why is it important to them?
- What are the users/customers trying to do?
- What are the pain points/objectives or problems that they face?
- What are the goals of this product or service?